Wednesday, September 28, 2022
HomeLife InsuranceDirect Advertising and marketing Supervisor

Direct Advertising and marketing Supervisor

About Sproutt

Sproutt is a brand new form of life insurance coverage firm that rewards people who maintain their lives with one of the best buyer shopping for expertise and highest worth with regards to obtainable protection and charges. Based mostly on Sproutt’s High quality of Life Index, which makes use of way of life knowledge to higher classify prospects’ well being and way of life, qualifying prospects can purchase life insurance coverage utterly on-line and with no medical exams.



  • Handle Sproutt’s conventional advertising channel, creating partnerships and unsolicited mail applications to generate visitors for our direct-to-consumer channel.
  • Conduct market analysis to seek out solutions about shopper necessities, habits and developments for all times insurance coverage 
  • Brainstorm and develop concepts for artistic advertising campaigns
  • Help in outbound or inbound advertising actions by demonstrating experience in varied areas (content material improvement and optimization, promoting, occasions planning, and so forth.)
  • Liaise with exterior distributors/carriers to execute promotional occasions and campaigns
  • Help in analyzing advertising knowledge (marketing campaign outcomes, conversion charges, visitors, and so forth.) to assist form future advertising methods
  • Undertake particular person duties of a advertising plan as assigned



  • Confirmed expertise as advertising supervisor, specialist or comparable function
  • Thorough understanding of selling components (together with conventional and digital advertising comparable to website positioning/Social media and so forth.) and market analysis strategies
  • Demonstrable expertise in advertising knowledge analytics and instruments
  • Stable pc expertise, together with MS Workplace, advertising software program (Adobe Artistic Suite & CRM), and functions (Internet analytics, Google Adwords and so forth.)
  • Data of HTML, CSS, and internet improvement instruments (e.g. Dreamweaver) desired
  • Effectively-organized and detail-oriented
  • Distinctive communication and writing expertise
  • Industrial consciousness partnered with a artistic thoughts
  • BSc/BA in advertising, communications, or equal work expertise
  • Expertise within the life insurance coverage vertical

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